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- My proudest moment yet...
My proudest moment yet...
Our biggest announcement in history and how we got here.

biggest
I'm beyond excited to announce the launch I’m most proud of:
Superpower is now only $199!
Most people spend a few hundred $ per year on things like:
• Netflix
• Spotify
• Amazon Prime
• Dating or meditation apps
• Annual credit card fees
Now, that's true for the most important thing of all.
Your health.
For $199/year you get:
✔️ 100+ comprehensive lab tests
✔️ All your health data in one place
✔️ A health plan that evolves with you
✔️ A 24/7 concierge health team in your pocket
✔️ Personalized health scores and biological age
✔️ Access to trusted products and services, at insider prices
As someone just commented on Twitter:
WOW. $200 is an insane price point for this.
I tend to agree.
From day one, our mission was to make health accessible. It has taken hard work, one of the most talented teams on the planet, and now we’re closer to getting there.
And an ask for you – I’d love if you could amplify our product demo on socials:
It all goes a long way!
Now, into the ‘musings’.
Earlier this year, I announced our $30m fundraise saying “we shouldn’t even be celebrating … hype milestones don’t count”.
But this time is different.
This time it matters.
This is the first time, Superpower is accessible to many.
I’m already gifting dozens of memberships to my family and friends.
So this time, I feel proud. Honestly, it might be one of the only times I’ve ever felt proud in my life. It’s really special.
So, what’s next?
What matters now is continuing to create the best product on the planet.
We have a team of 15 former founders, 5 ex-YC founders, 1 Thiel fellow.
We have the foundations in place to continuing adding more and more to the membership until it’s an experience most people should own.
We know we have succeeded when Superpower is indispensable to your health. We still have a long way to go, but this is the most important step to date.
You can get access here, for $199.
As always, flick me a message with any questions, I read and reply to most emails!
Until next time,
Max 🧡
